How to build credibility as a freelancer in Ghana

Freelancers are individuals who get hired by other people to do certain jobs on their behalf. Freelancers are normal people like me and you, but what made them different is the fact that they use their skills to leverage other peoples time for a reward.

Anyone can be a freelancer depending on his or her skills. Freelancers have no permanent employer, and their employment is on contract base. Today we have different types of freelancers.

There are freelancers for content writing, photo editing, proofreading, web designing to mention but a few.

Freelancing business in Ghana is now getting better and much competitive. As a new freelancer or an existing freelance, there are different ways you can follow in other to build credibility in the freelancing business in the country.

Many freelancers failed because they lack much understanding of the freelancing business, one of them can be freelance photography.

If you are on this page, it means you are a freelancer or planning of becoming one. Whichever is the reason of you landing on this page then worry not because in this post we are going to share some of the things you need to do in other to build credibility in the freelancing business in Ghana

We will try and share some of our experience about this freelancing business, how we started and how far we have gotten to as freelancers in Ghana.

Make sure to stick to this post to the end if you want to know how to build credibility as a freelancer in Ghana.

Here is how to build credibility as a freelancer in Ghana:

Offer & deliver quality work

Quality they say is better than quantity. This is true in any aspect of life most especially in the digital world. As a freelancer, you have to make sure you always deliver your work to the client on time and not just deliver on time but make sure it will be a welcoming gig to the clients.

Most freelancers when awarded a gig, they do the work in haste simply because they want to finish earlier so they can go in for other gigs. This will lead to poor service and once you get the job delivered to the client, the job turns to be rejected. This will ruin your credibility as a freelancer.

When you deliver quality service to a client, that will be added to your portfolio and whenever someone needs such kind of service, the previous clients can recommend your service to them.

If you want to build credibility for your freelancing business in Ghana, then is time to deliver quality and better service to your clients.

Have your own Website

Every serious freelancer must have a page where he can list his or her portfolio so people who are in need of the service can get in touch with him.

The problem most freelancers in Ghana have is that they undermine the importance of having their personal website. The website serves as your online presence. It’s on the website that people can get in touch with you in case they need any of your services.

As a freelancer, you become more trusted when you own a website because people prefer to see proof of your existence before they give their work to you.

On this website, you can list some of your completed projects for your new clients to see and also can have some testimonials from some of the satisfied clients you have already worked with. This will boost your credibility in the eyes of prospective clients.

Build and nature a strong Network

Networking is so crucial in today’s business world. The kind of network you build will determine your success in the chosen field of operation in this digital world.

As a freelancer, it is advisable you have a strong network with other freelancers and social influencers that you think you can achieve your goals together. When I started my blogging career years back, I make sure I search for other bloggers in my chosen niche in Ghana and build some kind of network.

We interact on a daily basis and also share some ideas together and this I can say is what has made me come this far in the blogging sphere. As a freelancer, you can look for other freelancers and make sure you build some kind of relationship together and with that, you can share some knowledge together.

You get to know each other’s skills and when a client needs a service from other freelance that he has no knowledge of, that freelancer can link you up in case you have such knowledge and then this can help you gain some exposure and help build your credibility in the freelancing business.

Get exiting customer’s testimonies

Testimonies are what people sometimes look for before placing an order for a gig on any of the freelancing site. Most clients look at a freelancers rating before they order that service. As a freelancer, you have to make sure you get your existing clients to leave positive feedback on the job you have done for them.

This will help you build your credibility in the freelancing business and get you more clients for your job.


Wrapping Up

The freelancing business today is one of the lucrative businesses online but as a newbie, there are many things you need to do in other to gain credibility in this business.

So if you are serious about building a career in the freelancing business then you need to consider the above mentioned points as soon as possible.

Thanks for reading and please consider sharing this article with your friends and family on the entire social media platform you find yourself.

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