5 SEO Softwares You Can Use To Rank Higher In Google

Business needs clients, copywriters want to get their works seen by relevant agencies, bloggers look for more visitors to their daily articles. All of these can be achieved using two different strategies.

As a business owner or a copywriter, there are two most powerful ways you can use to get your services, product or blog post reach more people. These two are organic traffic and paid traffic.

Organic traffics are in most case cherished by many since is free and does not require you to spend anything. Getting organic traffic is not all that easy. You will need some small SEO knowledge to get your content reached organically.

Having SEO knowledge will help rank your content, products or service rank high on the Google search, which will help boost your sales or revenue. Most businesses have little knowledge when it comes to SEO. They lack the skills and this always affects their outreach. Bloggers and copywriters sometimes try their best to implement some SEO techniques in their write-ups to get rank on the google search engine.

If you are a business owner, a blogger or a copywriter, you must know that using a blank SEO technique wouldn’t get you the best results. It is good you lay your hands on some relevance SEO tools and software.

These software and tools will help boost your SEO and get you ranked high on the search engine. Most SEO experts and big brands online use these tools to get to the first page of google for their choosing keywords. To know the tools and software that can help you rank high on the google search, you got to stick to this article to the end.

SEMrush

SEMrush is SEO tools that host useful features that can help you get the best results when it comes to Organic Research, Organic Traffic Insights, Keyword Research, Backlink Building and Analytics, Rank Tracking, Site Audit, On-Page SEO Checker and Search Engine Sensor.

It gives one accurate information about the type of traffic that a competitor is using to rank high, where the traffics is coming from and suggest what type of keyword to use and also get rank high on the search engine.

The SEMrush tools perform an SEO Page Checker and give ideas on how to improve web pages in order to rank higher on the google search.

The best part of these tools is that you can also use it for Backlink Audit to find out if there are any spam pages linking to your website or blog. Big brands such as eBay, hp, quora, booking.com, and much more use this software for their digital marketing. You can read more about SEMrush on their homepage.

Ahrefs

Another great SEO packed tool for ranking number one on google and most search engines is the Ahrefs tools.  Ahrefs helps you understand why your competitors rank high on certain keywords and then tells you what you need to do to overcome them. Not only does the tool analyze your competitor’s SEO strategies, but it also lets you see the exact keywords for which your competitors rank in organic search and the amount of daily, weekly and monthly traffic driven by each of them.

Ahrefs will help find the 404s, broken pages, slow loading pages, internal website issues, and duplicate content.

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Just like SEMrush, Ahrefs focuses also on Site explorer, Keywords explorer, Site audit, Rank tracker, Content explorer, Domain comparison, Link intersect, Content gap, Backlink checker, Broken link checker, Keyword generator and many more. All of which are the essential tools for ranking high on the google search.

Ubersuggest

Ubersuggest is a free SEO software that can be used for free keyword research, backlinks explorer, domain data and CPC search volume. Ubersuggest allows you to get insight into the strategies that are working for others in your niche, that you can also implement for more or better results.

It is a great tool for SEO, content marketing, and social media marketing. As a copywriter, you no longer suffer much in writing wasted content. The tool can suggest to you what content most of your competitors are linking to with a given keyword so you can write on those topics that people are actually interested in.

Google Keyword Planner

Google keyword planner is a free tool offered by Google through their AdWords program. The keyword planner helps you get the search volume and cost per click of the keyword that your potential customers are searching for on the google search. Although the tool is free to use, you’ll need an active AdWords account for proper and accurate search results.

The keyword planner has two main usages and that is discovering active keywords trending in your niche and searching for those keywords metrics. Getting the right keyword can in the long run help ranked your content high on the google search for free organic traffic.

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Moz Link Explorer

Another active and effective SEO toolbox that has the potential of helping one to rank high in the search results is the Moz Link Explorer. As known to many, the secrete of ranking high on Google has to do with getting the right keywords, fixing some Search engine problems associated with a site, getting quality backlinks, Domain Authority to mention but few.

Talking of finding and fixing website error, Moz Link Explorer will finds problems within a website’s structure. Using this tool, one can easily understand why pages on the website are ranking high or low in search results by reviewing and monitoring inbound links, Compare the makeup of competitors’ link profiles, detect spam links pointing a site, check Domain Authority (DA, easily find and fix broken links to a site.

Final words:

Getting the right knowledge and tools for your Search engine optimization will not only help you rank high on the google search, but it can also help increase your sales and revenue. Even though one can rank high on certain keywords without using any software or tools, it’s very crucial to use any of the above tools if you really want the best results in the search engine.


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